Product Fact Sheet

Kids Blu-Lite Shield

Specially formulated with XanMax® marigold flower extract indelicious orange-flavoured gummies. XanMax® is rich in dietary lutein and zeaxanthin, which play an important role inimproving visual and cognitive performance in kids. Studiesshowed that kids with higher macular pigment optical density(MPOD) score better in academic achievement.

Category

Food

Manufacturer

MAL no.

Barcode no.

9322935017832

Product Code

45069

Pack Size

60’s

Each gummy contains:

Lutein 2mg
Zeaxanthin
from XanMax® Marigold Flower Extract
120mcg
Selenium Yeast (Saccharomyces cerevisiae powder) 62.5mg
62.5mg
equivalent to Selenium 125mcg
125mcg
Vitamin A
250IU
Vitamin C
150mg
Vitamin E
50IU
Vitamin B6
15mg
Zinc
7.8mg
Magnesium
7.5mg
Manganese
1.5mg
Molybdenum
100mcg

Directions:

Children of 4 years age and above – Take 2 gummies daily. Recommended for children who can thoroughly chew and swallow only. Not suitable for children below 4 years old.

Why Choose VitaHealth Kids Blu-Lite Shield?

  • A fun and easy way to provide kids with essential nutrients for better eye health and cognitive performance
  • Lutein and zeaxanthin provide 2-pronged protection to the eyes:
    • Filter off blue light that is emitted from digital screen
    • Protect retina from oxidative stress and hence restore MPOD value
  • More than just optimising visual performance – may help in improving academic achievement (as lutein has been observed to be the highest concentration of carotenoid in human brain tissue)
  • Kids with higher MPOD score better and lesser errors in cognitive task and academic especially in mathematics and written language
  • No preservatives
  • Halal-certified

Benefits

Marigold Flower Extract (contains lutein and zeaxanthin)

  • Rich in dietary carotenoids – lutein and zeaxanthin
  • Lutein and zeaxanthin are found in the macula of human’s eyes, and they are named as macular pigment(MP)
  • Filters blue light that may cause oxidative damage to the macula
  • Prevents age-related macular degeneration (AMD) from kids to centenarians
  • Restores and improves MPOD value
  • MPOD can serve as a biomarker of brain lutein concentration
  • MP carotenoids play an important role in hippocampal-dependent memory in kids – Individuals with lower MPOD also had significantly poorer prospective memory, took significantly longer time to complete a trail-making task, and had significantly slower and more variable reaction times on a choice reaction time task
  • According to a study, MPOD was negatively related to relational memory errors
  • Kids with higher MPOD values have superior performance on academic measures, particularly in
    mathematics and written language

Target Customers

  • Kids age of 4 and above
  • Fast growing kids
  • Kids who dislike pills
  • Picky eater
  • School kid
  • Kids who using digital gadgets most of the time
  • Adults who wish to supplement with lutein and zeaxanthin in a fun and tasty way

References :

  1. Hassevoort, K. M., Khazoum, S. E., Walker, J. A., Barnett, S. M., Raine, L. B., Hammond, B. R., … Cohen,N. J. (2017). Macular carotenoids, aerobic fitness, and central adiposity are associated differentially with hippocampal-dependent relational memory in preadolescent children. The Journal of Pediatrics, 183, 108-114.e1. doi:10.1016/j.jpeds.2017.01.016
  2. Hassevoort, K. M., Khazoum, S. E., Walker, J. A., Barnett, S. M., Raine, L. B., Hammond, B. R., … Cohen, N. J. (2017). Macular carotenoids, aerobic fitness, and central adiposity are associated differentially with hippocampal-dependent relational memory in preadolescent children. The Journal of Pediatrics, 183, 108-114.e1. doi:10.1016/j.jpeds.2017.01.016
  3. Stringham, J. M., Johnson, E. J., & Hammond, B. R. (2019). Lutein across the lifespan: From childhood cognitive performance to the aging eye and brain. Current Developments in Nutrition, 3(7).
    doi:10.1093/cdn/nzz066
  4. Walk, A. M., Khan, N. A., Barnett, S. M., Raine, L. B., Kramer, A. F., Cohen, N. J., … Hillman, C. H. (2017). From neuro-pigments to neural efficiency: The relationship between retinal carotenoids and behavioral and neuroelectric indices of cognitive control in childhood. International Journal of Psychophysiology, 118, 1-8. doi:10.1016/j.ijpsycho.2017.05.005

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